It’s summer break. Time to explore Manitoba.
Get Out Of The Basement 2016
Get Out Of The Basement is an ongoing social media campaign, managed by McKim Communications Group. It encourages teens to get out of the basement and into their awesome province.
GOOTB started as an idea: what if we could get teens to prove to their peers that Manitoba was worth exploring?
We did. It grew — during its first year in 2014 — into a platform that promoted places popular among Manitoban teens. Then, with help from the agency’s creative and strategic expertise, it became so much more. It became a central hub for an entire summer’s worth of content. It became the place to check first when looking for something to do on a hot Manitoba summer day.
Now, many Manitoban teens look to us for updates on what’s fun in Manitoba.
Share your adventures with us
We are excited to share our adventures with you and you can share yours with us! Use #GOOTB on your favourite social media channel to tell us what you’re up to this summer!